Hi, I’m Sila!
I am an Industrial and Multidisciplinary Designer with 9+ years of experience across mobility, consumer products, home appliances, and modular product systems.
My work sits between physical product design, systems thinking, and strategy. I turn complex requirements into clear, feasible, and meaningful design directions, balancing aesthetics, usability, engineering constraints, production realities, and brand identity.
I have worked with teams and brands including Porsche eBike Performance, Vestel, Sharp, Grundig, and Co-Hub, contributing to award-winning product families, technical e-bike components, IoT products, modular systems, and collaborative design initiatives.
Alongside my design practice, I co-founded Co-Hub, where I focus on design strategy, workshop facilitation, and cross-functional collaboration.
For me, design is not only about creating objects. It is about understanding context, making better decisions, and shaping direction through research, collaboration, and execution.
Work Experience.
Industrial Designer / Porsche eBike Performance / Munich / 2023-Present
External Advisory Board Member / Yasar University / Izmir / 2023-Present
Product Designer / Star / Munich / 2022-2023
Senior Industrial Designer / Vestel / Manisa / 2020-2022
Industrial Designer / Vestel / Manisa / 2019-2020
Junior Industrial Designer / Vestel / Manisa / 2018-2019
Design Intern / Arçelik / Istanbul / 2017 / 6 months
Honors.
2023 / IF Design Award / Vestel New B Line Dishwasher
2022 / European Product Design Award / AIO Dishwasher
2021 / IMMIB ID Contest / Kucak / 3th Placed
2021 / IF Design Award / AIO Dishwasher
2021 / Good Design / AIO Dishwasher
2021 / IDA / Sharp 2K20 New Series Tumble Dryer / Silver
2021 / IDA / Sharp 2K20 Refrigerator / Honorable Mention
2021 / IDA / Sharp 2K20 Dishwasher / Honorable Mention
2021 / IDA / Sharp 2K20 Built-in Oven / Honorable Mention
2021/ PlusX Design Award / Sharp 2K20 Tumble Dryer
2021/ PlusX Design Award / Sharp 2K20 Washing Machine
2021/ PlusX Design Award / Sharp 2K20 Refrigerator
2021 / PlusX Design Award / Sharp 2K20 Dishwasher
2021 / PlusX Design Award / Sharp 2K20 Built-in Oven
2020 / Good Design / Sharp 2K20 Tumble Dryer
2020 / Good Design / Sharp 2K20 Washing Machine
2020 / Good Design / Sharp 2K20 Refrigerator
2020 / Good Design / Sharp 2K20 Dishwasher
2020 / Good Design / Sharp 2K20 Built-in Oven
2018 / Tupperware Contest / IO Box / 2nd Placed
Studies.
B.Sc / Anadolu University / Industrial Design
HS / Architectural Technical Drawing
Skillset.
INDUSTRIAL DESIGN
Product concept development / Product family design / Form development / CMF direction / Design detailing / User-centered design / Ergonomics and usability / Prototyping and iteration
PRODUCT DEVELOPMENT
Design for manufacturing / Technical feasibility alignment / Production-ready design thinking / Supplier collaboration / Design-engineering collaboration / Material and manufacturing processes / Packaging and component integration
STRATEGY & SYSTEM
Design strategy / Product positioning / Research synthesis / Market and competitor analysis / Trend research / User and scenario mapping / Systems thinking / Creative direction
COLLABORATION & LEADERSHIP
Cross-functional collaboration / Workshop facilitation / Stakeholder alignment / Design reviews / Mentoring / Presentation and storytelling / Project framing
TOOLS
Rhino / KeyShot / Figma / Adobe Creative Suite / Photoshop / Illustrator / InDesign / Premiere Pro / After Effects / Procreate